Wine Industry Network is organizing a first full-day conference for wine and weed enthusiast and industry players this August 2017. Wine and Weed Symposium will focus on the legalization of cannabis and its impact on the wine industry.
The Wine Industry Network (WIN) announced on January 12, 2017 the launch of the Wine & Weed Symposium. This is a one-day intensive educational conference that will focus on the legalization of cannabis in California and the expected impact and opportunities that this presents to the wine industry. The symposium is expected to be held on August 3rd from 9 a.m. – 4 p.m. at the Hyatt Vineyard Creek in Santa Rosa, California.
One of the highlights of the conference is the expertise of Executive Director of the Sonoma County Growers Alliance, Tawnie Logan. She will impart updates and clarify the newly implemented law in California. The event will also feature experts from both the wine and cannabis industries on regulations, licensing requirements, hospitality, tourism, farming, and other topics of interest.
The symposium also attracts industry speakers who will also present on the commonalities that the cannabis and wine industry share such as agricultural focus, emphasis on quality, place of origin and to a degree, a common consumer.
Similar to the wine industry, cannabis will be heavily regulated. It is even expected to have experience overlap with wine in regards to legal, financial, compliance and distribution regulations.
The Wine and Weed Symposium brings to highlights the industry regulations as both have commodities have been considered as consumer goods for adults. Hence, regulations will be implemented, especially on cannabis, the recently-legalized commodity in the Golden State.
“We touched the surface of this subject at the WIN Expo last December and were overwhelmed with the outpouring of interest that the session received,” said George Christie, President of Wine Industry Network. “The take-aways were that people want and need more information about how things are changing and one hour just wasn’t enough time. We’re hoping to address those concerns with this day-long conference.”
The Wine & Weed Symposium will be a great avenue to share information relevant to players in the wine industry such as business owners, winemakers, marketing and salespersons, hospitality managers and growers who have specific plans to work in or with the cannabis industry.
“People have been questioning the impact that this is going to have on the wine industry for a long time,” Christie stated. “This is an opportunity to learn from the experts, the cost of entry and what is and is not allowed. We plan to provide a better understanding of the inevitable competition for consumer attention and how best to prepare for what’s coming and what new opportunities might exist.”
A space for a small, select number of exhibitors showcasing products and services specifically relevant to wineries and grape growers is one of the features during the Wine and Weed Symposium. For those who are interested in expanding into this explosive market and the increasing opportunities in the wine industry as it collaborates with the cannabis industry, this event is for you.
For more information about attending, speaking or exhibiting, please visit wine-weed.com or email firstname.lastname@example.org.
About Wine Industry Network (WIN):
Wine Industry Network (WIN) (wineindustrynetwork.com), is based in Healdsburg, CA and is THE business resource for the wine industry. WIN also produces two annual trade shows & conferences, the North Coast Wine Industry Expo (WINExpo) (wineindustryexpo.com), and the U.S. Wine & Beverage Expo (USBevX) (usbevx.com); the online daily news publication, Wine Industry Advisor (wineindustryadvisor.com); an online employment resource, WIN Jobs (wineindustry.jobs); and the largest and most accurate set of winery data points and contacts for the North American wine industry, Wine Industry Database (WIN Data) (wineindustrydata.com).